Soldi Design
A new design-conscious approach to waste collection and disposal, Soldi Design’s brand focus is sustainable industrial production with minimal environmental impact. Placing ecological concerns at its heart, architect and designer Gianluca Soldi debued the ‘Ovetto’ waste bin in 2008, launching the company and establishing its position as an organisation with a clear environmental agenda whilst also redefining the bin as a product to be displayed and no longer hidden away.
The preservation of the ecosystem sits at the heart of Soldi Design’s brand philosophy.
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“Recovering potentially polluting materials and transforming them into new objects."
The recycling bin made with recycled material creating an important second life for waste products. Soldi Design has a 360 degree model which focuses on ecologically responsible product manufacture. Alongside an exclusively Italian based production process, the company seeks to utilise alternative energies and is committed to an educative and respectful approach to design, raising awareness of the impact of small daily actions on the Earth’s preservation.
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