Gufram BORING CACTUS® - Coat Hanger Designed by Guido Drocco-Franco Mello

Gufram presents CACTUS® BORING: a new version of the iconic coat stand designed by Guido Drocco and Franco Mello. Made of flexible polyurethane and coated with the special Guflac finish, this symbolic piece continues to surprise with its strong personality.

CACTUS® is an icon of contemporary design, a mix of irony and boldness that breaks every functional convention. Whether used as a coat stand or as a decorative element, it is always the centre of attention thanks to its scenic presence and unconventional aesthetics. But after years of experimenting and searching for the unexpected, what could be the most surprising move for Gufram? Creating something... boring! BORING CACTUS® was born precisely from this provocation: a version that abandons the bright colours and shiny finish of the original to adopt a rigorous matt grey. Instead of chasing the new at all costs, Gufram takes a break from eccentricity and embraces monotony for once.

Born in 1972 as the manifesto of Radical Design, CACTUS® has challenged furniture conventions for decades, winning over artists, stylists and creatives of all kinds. Today, with this new look, it proves once again that it knows how to evolve without losing its irreverent and unmistakable character.